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AZRA

Media Contact:
Lesley Zimmerman * Lesley Z Media
310-454-2772 * lesley@lesleyzmediapr.com

For Immediate Release

"Substance Pop" Recording Artist AZRA to Release Her Latest Music Video "Skyline" on August 16

AZRA

Los Angeles, CA (August 6, 2019): Get ready... the storm is coming!

Fresh from the critical success of her 2017 debut EP, Freedom, up-and-coming independent recording artist AZRA is proud to announce the upcoming release of her latest music video "Skyline" on August 16.

AZRA calls her music "Substance Pop," which refers to her edgy blend of pop, dance and soul, with a touch of grunge rock and grit. "'Substance Pop' is music with melodies that you can dance and sing along to, but the lyrics still have substance and depth," she explains. "It's music that takes you into another state of mind, what I call the Sixth Dimension."

Influenced by musical artists that range from Freddie Mercury to Madonna; to P!nk and Lady Gaga, AZRA's music is mission-driven and inspirational, with infectious melodies and uplifting hooks.

Since the release of the Freedom EP, AZRA has certainly kept herself busy. She opened for the Plain White T's on their High School Nation tour, performed at major Pride festivals all around the country, was featured in many music press outlets, and has regularly performed live at college festivals, radio stations, storied LA venues (Viper Room, Mint, Peppermint Club), high schools and nonprofit organizations. Her last single "Dimension" hit #1 on the Digital Radio Airplay Charts for two consecutive weeks, and the "Dimension" music video got over 200K views on YouTube.

The "Skyline" video explores the themes of romance and beauty through fashion, art and music. "Skyline" is about the complexity of love, and how its imperfections make love beautiful and worth the fight.

Born Clara Lee in South Korea, AZRA discovered her passion for the performing arts at the age of four. Her family moved from Korea to California when she was nine years old, and that's when AZRA first began to learn English through obsessively listening to music. She began expressing her passion for performing through involvement in musical theater, and by joining bands, church choirs, and hip hop dance teams.

AZRA's extensive life experiences have inspired her to become a multi-faceted person and artist. AZRA continued singing and hip hop dancing at Boston University, until she was diagnosed with juvenile diabetes at age 19. That left her partially blind for several months, putting her musical dreams on hold for the time being. Instead of letting the experience break her, it instead made AZRA realize how short life really is. Once her sight returned, she decided to pursue all of her other dreams, and she didn't let anything stop her. After graduating college, AZRA started a branding/consulting business, and worked for a Big4 consulting company. She also became a working model, winning contests and signing with three national modeling agencies. She wrote a book and became a motivational and life coach. She wrote and published an inspirational self-help book, The Cupcake Theory, and booked motivational speaking dates all over the country. But AZRA knew that music would always be in her blood, so she started performing again and launched her own record company, CLÚ Records.

AZRA is a multi-threat, and the culmination of everything she's seen and done to date makes her music substantive as well as entertaining. AZRA's "Substance Pop" is a mixture of pop, rock and dance, and it is inspired by her past struggles with self-expression, conquering a serious illness, and, like most of us, by love. By sharing her own story, AZRA hopes to inspire others to be empowered and slay in their own lives. Her mantra is, "Follow your passion, create your own show. The world is your stage, for anything you can imagine is possible."

AZRA is the perfect storm... an unstoppable force of nature. Through her music, she wants to let her listeners know they are unstoppable s well. Stay tuned for upcoming announcements of more single and video releases, as well as live performances. Be sure to check out the video for "Skyline" on August 16!

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